There ain’t nothing like a Hamdog, and Elvis Presley would have approved. In Australia, a man has successfully patented, and begun selling, the Hamdog – a part hotdog, part burger in one bun.
Mark Murray sold the idea to investors when he appeared on Shark Tank, the Australian version of the popular UK show Dragon’s Den. And the judges promptly refused to back him, despite his insistence that the Hamdog was “a party in your mouth”.
But just 12 months later, he is doing a roaring trade at fairs and markets throughout Australia – and hoping to expand via a franchise network.
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Mr Murray said: “We launched our marquee two months ago and we had people come from everywhere just to experience the Hamdog. At one stage the crew were knocking out about one every 15 seconds. It was amazing.”
He first patented the idea in the US in 2009 but has only just got round to developing it.
To be authentic, the Hamdog has a distinctive-shaped bun that holds both a burger and a hotdog. The burger is split in half and the sausage placed in between. Then, the bun is finished off with lettuce, tomato, pickles, cheese, mustard, tomato sauce and mayonnaise.
“We use all local ingredients. The only thing that’s not from Western Australia are the pickles,” Mr Murray said. “At the moment there is a fair bit of labour involved in making the buns because they’re made by people, not machines. We’re still developing a way to semi automate production.”
