Islamic State continued their recruitment efforts via social media, this time latching onto the Justin Bieber hashtag to show an execution and martyrdom propaganda video to millions.
21-year-old Justin Bieber has almost 74,000,000 followers on Twitter, more than the entire population of the United Kingdom. It was these young users that terror group Islamic State (Daesh) were targeting with their latest propaganda video.
Using the #JustinBieber hashtag, along with #ISIS and #ISIL the group posted tweets showing a 15 minute, professionally produced video entitled, “Message to Islamic West”.
The propaganda video, which includes footage of the execution of four men shot in the back of the head as they kneel on the ground with their hands in restraints, tries to push the rhetoric of why joining Islamic State and getting in line to blow yourself up is a fantastic idea.
The video is much of a much larger online campaign by Islamic State who have been primarily using social media channels for recruitment, although some British Jihadist bloggers confirm that swanning off to join a terror group really isn’t that great. Religious and political ideology aside, there have even been reports that many operating in Islamic State are simply there for mercenary payouts.
The video also features a ‘martyrdom’ (suicide) attack with an Islamic State fighter driving an explosive-laden laden vehicle into an enemy base before detonating it, proving that practise does make perfect.
Using social media as a recruitment tool has proved an effective tactic for Islamic State. An initial ‘Foreign fighters in Syria’ report by the Soufan Group, a private security intelligence service based in New York, estimates there are approximately 12,000 foreign fighters from 81 countries currently in Syria.